For the second year in a row the Bronx Zoo is offering a quirky, city-appropriate homage to love for Valentine's Day. Their program, "Name a Roach" allows you to devote a roach in name to your loved one for just ten dollars. Shell out a bit more cash and you'll get a cocoa-roach, or even two!

Zoo sources told The Atlantic Wire that approximately $40,000 has been raised so far for the Wildlife Conservation Society through the roach-love program.

How would your other half react if their Valentines Day present was a roach named after them?